A Business Philosophy where everyone wins!
So what is this philosophy where everyone wins? Well, it is simply that my job as a photographer is to create tons of fun poses in a relatively short amount of time. By doing that–when we go thru the editing process in my digital showroom and edit those 70 to 100 poses down to 6 or 8 that are the winner/winners, the cream of the crop, the very best.
So then it is time to for me to say THE PHILOSOPHY which is “My job is to make it as hard as possible to decide AND your job is to decide.” Almost everyone chuckles in agreement. Then I show them lots of possibilities of the ways the y can order the portraits that they want to have for their home, office and for relatives or friends.
Don’t forget that it is much more fun to say “I am glad I did” THAN “I wish I had.”
Patrick Nau
I would love to come to your studio–but I live far away!
This is a phrase I have heard before but now it is not a problem like it was in the old days of film. Like the commercial that talks of the ‘easy button’ I like to call my studio the one stop shop.
My clients only have to come here once because we take the portraits, show them shortly after the session on a big screen in my digital showroon and then make selections. It is so exciting to see the portraits after the excitement of the session. Seeing 50 to 100 poses and making selections is a fun challenge for my client. I always tell them that “my job is to make it as hard as possible to decide” and their job is to decide. Everyone always chuckles after that statement because indeed it is the American Way.
My clients that live close by enjoy coming back to receive their portraits but the long distance ones know that I will ship the portraits safely to their home.
Remember it is so much more fun to say “I’m glad I did” than “I wish I had.” It is my mission to get people to ACT on something (having pet portraits made) that they really want to do but like many things in our lives–we procrastinate.
Patrick Nau